Chickin’ is the very first fast food brand in Vietnam on the truck which has won over kids and teenager’s love as its fan due to the fast-to-serve, tidiness and ability to thread over any corners around Hanoi thanks to its convenience-for-transportation.
CONCEPT
Together with chicken-marinating recipes inspired by Korean street food, we are looking for the friendliest images from Korean Street Food’s outstanding & attention-grabbing banners.
TYPEFACE
Typeface’s shape mainly gets influenced by those iconic curves originating from Korean.
MASCOT
The sweet combination of “Chicken” character is the main products of Chickin’ while its body & shapes arouse the Hiphop spirit within in order to emphasize the dynamic trait as well as the common taste of the young generation in Vietnam.
