Client / NEP SINCE 1995
CREATIVE DIRECTOR / Chochoi Creative
Illustration / Tram Anh Vo Dinh
Packaging / Quoc Viet Tran
Photography & RETOUCH / Nam Nguyen
NEP SINCE 1995
A long long time ago, alcoholic beverage is an indispensable part in our Vietnamese people’s daily cultural lifestyle. Through a length of history, if “a betel is a beginning of any conversations”, then “a cup of wine takes the initiative of any parties”. Those cups of wine solemnly spreading from those rituals, special festivals, Lunar New Year holiday, etc. have been gradually come appearing on our cosy family dining tables in daily life. Inspired heartily by traditional yet familiar cup of wine in our dishes as the appetite enhancer, NEP was born in the close-knitted tie with intimate tiny things at where our family meals stand. From those rice fields, NEP, as a whole preservation of essence from generations, has itself mission of cultural value together with the original taste of another level from the land of Binh Dinh. Eventually, when coming to our beloved customers’ hand, NEP defines itself as a journey of taste & culture fulfilling our daily conventional meals with affection &
2022
Graphic Design, Illustration, Photography
