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sooper
Sooper is a typeface that pays homage to Cooper Black while infusing it with a distinctly Vietnamese flavor, inspired by its ubiquitous use in street food signage. It features rounded, bulbous forms that evoke the friendly nature of street food culture, reinterpreting the classic font with an even softer, more organic feel. Each letter maintains the weight and presence of Cooper Black, but with smoother transitions and more fluid curves reminiscent of hand-painted signs in Vietnamese markets. Sooper incorporates subtle nods to Vietnamese handwriting in its terminals and connections, adding local character without compromising legibility. This results in a typeface that bridges Western typography and Southeast Asian visual culture, feeling both familiar and fresh. Its robust, chunky appearance ensures readability at various sizes, making it versatile for headlines and shorter text blocks. It captures the spirit of Vietnamese street food culture while offering a contemporary twist on a typographic classic, creating a font that's both nostalgic and forward-looking.
sooper
Sooper is a typeface that pays homage to Cooper Black while infusing it with a distinctly Vietnamese flavor, inspired by its ubiquitous use in street food signage. It features rounded, bulbous forms that evoke the friendly nature of street food culture, reinterpreting the classic font with an even softer, more organic feel. Each letter maintains the weight and presence of Cooper Black, but with smoother transitions and more fluid curves reminiscent of hand-painted signs in Vietnamese markets. Sooper incorporates subtle nods to Vietnamese handwriting in its terminals and connections, adding local character without compromising legibility. This results in a typeface that bridges Western typography and Southeast Asian visual culture, feeling both familiar and fresh. Its robust, chunky appearance ensures readability at various sizes, making it versatile for headlines and shorter text blocks. It captures the spirit of Vietnamese street food culture while offering a contemporary twist on a typographic classic, creating a font that's both nostalgic and forward-looking.
sooper
Sooper is a typeface that pays homage to Cooper Black while infusing it with a distinctly Vietnamese flavor, inspired by its ubiquitous use in street food signage. It features rounded, bulbous forms that evoke the friendly nature of street food culture, reinterpreting the classic font with an even softer, more organic feel. Each letter maintains the weight and presence of Cooper Black, but with smoother transitions and more fluid curves reminiscent of hand-painted signs in Vietnamese markets. Sooper incorporates subtle nods to Vietnamese handwriting in its terminals and connections, adding local character without compromising legibility. This results in a typeface that bridges Western typography and Southeast Asian visual culture, feeling both familiar and fresh. Its robust, chunky appearance ensures readability at various sizes, making it versatile for headlines and shorter text blocks. It captures the spirit of Vietnamese street food culture while offering a contemporary twist on a typographic classic, creating a font that's both nostalgic and forward-looking.
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Latin Basic
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Latin Basic
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Visit
435 Phan Xich Long,
Ward 3, Phu Nhuan District,
Ho Chi Minh City
© ChoChoi
Based in Saigon
Late 2020
Visit
435 Phan Xich Long,
Ward 3, Phu Nhuan District,
Ho Chi Minh City
© ChoChoi
Based in Saigon
Late 2020